Grove
A focused daily fiber tracker for iPhone.
Ingredients
- Platform
- App Store
- Year
- 2026
- Made for
- People who want to eat more fiber without logging every macro
- Price
- Free to download. Grove+ is $7.99/month or $49.99/year
- Requires
- iPhone with iOS 18 or later
In short
Grove is a fiber tracker for iPhone. Search the USDA food database, log what you eat, and watch a ring fill toward your daily fiber goal. It tracks fiber and nothing else, so there are no macros or meal plans to manage. Grove is free to download, and Grove+ is $7.99 a month or $49.99 a year.
The problem
Many nutrition apps try to cover everything. MyFitnessPal, Cal AI, and others track every macro, meal, and goal. Someone who cares about one number can easily get buried in features they'll never touch.
I saw someone on Twitter share a fiber tracker they had built and became curious about how quickly I could ship a focused version. What began as a speed exercise became a lesson in the work that starts after an app reaches the store.
About
Grove tracks one thing: daily fiber. People can log foods from the USDA database, see their progress toward a daily goal, and keep a streak.
Grove+ is the whole app now: $7.99/month or $49.99/year, with a 7-day free trial on the annual plan.
Method
Screens
How it works
Log your food
Search the USDA database and log what you eat. Grove tracks the fiber so you don't have to guess.
Watch your total
Today's fiber shows as one big number next to your daily goal.
Build your streak
Each day you hit your goal adds to your streak.
Key decisions
Focus on fiber alone
Grove tracks fiber rather than trying to replace a full nutrition app. That narrower job shaped the product around people who want one useful number without logging every part of a meal.
Treat App Store search as the marketing channel
Grove is where I learned ASO. Adding 'Fiber Counter' to the subtitle moved Grove to #19 for that phrase. I now use Rankd.dev and AppKittie to track terms that larger apps overlook, and App Store search is the product's main acquisition channel.
Ship in two days, fix in two months
I went from idea to App Store submission in under two days. That got Grove in front of real users quickly, but the first interface was not ready. Their behavior exposed the weak points faster than more private polishing would have.
Service Notes
What went wrong
The vanity-project speed had a cost. The first version wasn't user friendly, and the data made it obvious: people downloaded Grove, started a trial, and cancelled within a day. That pattern is hard to look at when it's your app, but it gave me a clear retention problem to work on.
The last two months have gone into redoing the UI, fixing bugs I never noticed, stripping out bloat. It's still going. Usage shows most people open Grove at lunch, log one food, get their number, and leave. They don't care about streaks or analytics. So the redesign is built around that one-off logger, not the power user I imagined.
Results
- #92 → #19
- for “fiber counter,” from a subtitle change. Keyword work, not ads. Retention is still the problem to solve.
- Under 2 days
- from idea to submitted for App Store review.
RECEIPTS
Questions
- How do I track how much fiber I eat in a day?
- Log each food in Grove from the USDA database. Grove adds up the fiber and shows your progress toward a daily goal as a ring, so you can see how far you have to go.
- Is Grove a full calorie or macro tracker?
- No. Grove tracks fiber only. If you want calories, protein, and every macro, a general nutrition app is a better fit. Grove is for people who care about one number.
- How much does Grove cost?
- Grove is free to download. Grove+ unlocks the app for $7.99 a month or $49.99 a year, and the annual plan starts with a 7-day free trial.
- What do I need to run Grove?
- An iPhone on iOS 18 or later.
Get it
Grove is on the App Store for iPhone. You get the whole app for 7 days with no card. After that, Grove+ is $7.99 a month or $49.99 a year.